The pH Innovate Group is delighted to announce the launch of Three Castles Cover (TCC), the Group’s newest underwriting business focused on underserved areas of the UK private car and light commercial vehicle insurance market.
Three Castles Cover has been established to address the growing number of standard customers who fall outside the increasingly narrow acceptance criteria of automated online insurance systems. In a market that has become highly segmented and price-driven, many customers are either declined cover or presented with materially inflated premiums despite representing acceptable risk.
By combining specialist underwriting expertise with advanced data analysis, pricing insight and performance monitoring, Three Castles Cover is able to identify underserved market segments and deliver competitively rated insurance products.
"The launch of Three Castles Cover represents a significant milestone for the pH Innovate Group as we continue to expand our capabilities across the insurance supply chain. Through TCC, we are able to combine underwriting expertise, technology and distribution insight to better serve customers who are often overlooked by standard market models."
Backed by rated capacity from The New India Assurance Company Ltd, Three Castles Cover underwrites both private car and light commercial vehicle products. The business benefits from the wider pH Innovate ecosystem, leveraging the Group’s expertise across insurance distribution, pricing, comparison technology and SaaS infrastructure.
The launch further strengthens the Group’s positioning across technology, comparison, distribution and underwriting within the UK motor insurance market.
Looking Forward
As market conditions continue to evolve, Three Castles Cover is focused on building sustainable long-term partnerships while delivering competitive products and strong underwriting performance across underserved motor segments. The launch marks another important step in the continued growth and strategic expansion of the pH Innovate Group.
